My BizExchange

How to Sell Your Business (Quick Start)

Don’t wait months to make everything “perfect.” The fastest path is: get listed now so qualified buyers can find you, then prep the deeper materials in stages while conversations begin.

This week: list it, then iterate

1
Create your listing (15–30 min)
Business name (or “Confidential”), location, short description, headline photo, revenue/SDE rough numbers, and your target price range.
2
Price with a simple range
Use SDE × industry multiple. Our tool gives a low/base/high range you can explain in plain English.
3
Publish & start fielding inquiries
Visibility matters. You can polish the listing, photos, and docs over the next 1–2 weeks while buyers begin discovering it.
4
Prep in parallel (lightweight)
Add 6–12 good photos, a short memo (1–2 pages), and a simple SDE recast. Share deeper info only after fit checks.
Goal: get in front of buyers early, then tighten the package as interest builds.

What you need TODAY vs LATER

Today (to go live fast)
  • Clear headline + short description
  • City/region and basic category
  • Revenue and SDE (rough is fine)
  • Price range (from our valuation)
  • 1–3 good photos
Later (polish over 1–2 weeks)
  • More photos (interior, equipment, product)
  • 1–2 page memo: story, team, lease highlights
  • Simple SDE recast schedule (add-backs)
  • High-level customer/vendor notes (no secrets yet)
  • Optional: inventory list at cost; equipment list

Share info in stages (protect your time)

Stage 1: teaser & quick screen
  • Public listing + short answers
  • Screen for fit, capital, and timeline
Stage 2: summary pack (optional NDA)
  • Summary P&L + SDE, lease terms, more photos
  • Confirm landlord path and key approvals

Save full document dumps for later stages. Early buyers mostly need clarity, not a data room.

Pricing that buyers understand

Main-street buyers expect SDE × industry multiple. Show a range (low/base/high) and explain what’s included. Inventory at cost is usually added on top; real estate is priced separately.

Handling inquiries (fast & fair)

Quick screen (2–4 questions)
  • Relevant experience or plan to hire
  • Down payment & working capital rough amount
  • Timeline to close if it’s a fit
  • Intent to keep what works vs. change everything
Next step if it’s a fit
  • Optional NDA, then share summary pack
  • Set a short call; align on diligence scope & timing

Price vs. terms (keep it simple)

Cash at close is cleanest. If you consider a seller note, keep the docs simple and protect yourself (personal guarantee, UCC-1 on business assets, insurance, ACH autopay). Be careful with buyers who want to change everything on day one—if you carry a note, that can add risk.

Important: This guide is general information, not legal, tax, or financial advice. Always consult a qualified attorney and CPA for your specific deal and jurisdiction.